Trade Show & Experiential Marketing
Hyundai at the Auto Show
Summary: Produced branded booth spaces and activations at numerous Auto Shows nationally on behalf of Hyundai Canada, ranging from 30K-370K attendees, including the Canadian International Auto Show in Toronto, Montreal International Auto Show, Salon International d’Auto de Quebec, Calgary International Auto and Truck Show, Vancouver International Auto Show, Vancouver Everything Electric Show and Montreal Electric Vehicle Show
No stone was left unturned as the trade show floor created opportunities to create impact and engagement, lead generation, and top-shelf brand affinity through vehicle launches and displays, race simulators, hockey-themed gaming, soccer-themed trivia, robot performances, contesting, NHL Sponsorship, and retail pop-ups.
Client and Account Management
NHL Sponsorship Implementation
FIFA Sponsorship Implementation
Creative Project Management
Contesting
KPI and Data Analytics
Staffing and Training
Inventory
Site Operations
Run of Show
Vehicle and Site Logistics
Travel Coordination
Workback and Timeline Planning
Budget Management
Bilingual brand and activation planning